Politika

Három hónap alatt 15,4 milliárd forintot költenek el kormánypropagandára és az állami cégek kommunikációjára

Fotó: Merész Márton | 168ora.hu

Idén mindössze három hónap alatt nettó 15,4 milliárd forintot költött el a Rogán Antal által vezetett Miniszterelnöki Kabinetiroda irányítása alá tartozó Nemzeti Kommunikációs Hivatal, kommunikációs célokra. A munkát a monopolhelyzetbe került Balásy Gyula két cége, a New Land Media Reklám Kft. és Lounge Design Kft. végezte el 31 állami szervezet számára – írja az Átlátszó az uniós közbeszerzési értesítő alapján.

A megbízás annak a keretmegállapodásnak a része, amely 25 milliárd forintos éves összegről indult, de a többszörösére nőtt.

A legnagyobb összeget, 10 milliárd forintot az Európa jövőjét érintő, nemzetközi és hazai szintéren történő kormányzati kommunikációval kapcsolatos, valamint az állampolgárok életét kiemelten érintő kormányzati döntésekkel kapcsolatos feladatok ellátása tette ki. Vélhetően ez a kormányzati propagandakampányt fedi.

Az összeg fennmaradó része többek között az alábbi reklámköltésekből jött össze:

Az Agrármarketing Centrum Nonprofit Kft. részére marketing- és kommunikációs feladatok: 258,36 millió forint
Az Antenna Hungária Zrt. komplex kommunikációja: 450 millió forint
Családbarát Magyarország 2019 Integrált kommunikációs kampány: 1,18 milliárd forint
A Magyar Divat & Design Ügynökség Nonprofit Zrt. által megrendezésre kerülő Budapest Central European Fashion Week rendezvényszervezési és kommunikációs feladatai: 155 millió forint

A Magyar Turisztikai Ügynökség Zrt. számára a magyar háztartások utazási szokásait vizsgáló felmérés: 20 millió forint
Az MTVA kommunikációs tevékenységéhez kapcsolódó online- és médiaügynökségi feladatok ellátása: 100 millió forint
A Nemzeti Adó- és Vámhivatal részére az eSZJA bevallás rendszerével összefüggő kommunikáció: 400 millió forint
A Turisztikai Marketingkommunikációs Ügynökség NZrt. kommunikációja: 1,55 milliárd forint
Az aktív Magyarország népszerűsítésével összefüggő kormányzati kommunikáció: 102,36 millió forint

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Három hónap alatt 15,4 milliárd forintot költenek el kormánypropagandára és az állami cégek kommunikációjára

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