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Az Aldi bejelentette: a forinterősödés miatt szerdától jelentős árcsökkenés jön

A forint többéves csúcsra erősödésére reagálva az Aldi továbbadja a kedvezőbb beszerzési árakat.

Azt is elárulták, mely termékeket érinti az árcsökkentés.

Az Aldi április 23-án soron kívüli, tartós árcsökkentést vezet be több mint 100 termékére, egyes esetekben akár 40 százalékos mértékben. A diszkontlánc a lépést a forint elmúlt időszakban tapasztalt erősödésével indokolta.

Az ármérséklés egyebek mellett pékárukat, tej-, hal- és hústermékeket, funkcionális élelmiszereket, háztartási papírárukat, tisztítószereket és kozmetikai termékeket érint.

A cég közleménye szerint a forint árfolyamának változása csökkentette az importtermékek és a hazai gyártásban felhasznált import alapanyagok beszerzési költségét, az így elért árelőnyt pedig továbbadják a vásárlóknak – írta a 24.hu.

Bernhard Haider, az Aldi Magyarország Élelmiszer Bt. országos ügyvezető igazgatója a bejelentés kapcsán elmondta:

„Célunk, hogy a kedvező gazdasági folyamatok hatása minél gyorsabban megjelenjen a bolti árakban, ezzel is támogatva a háztartások pénzügyi egyensúlyát, egyúttal tovább mérsékelve az inflációt.”

A mostani árcsökkentés hátterében az áll, hogy a forint az elmúlt hetekben jelentősen erősödött.

Április közepén a hazai fizetőeszköz négyéves csúcs közelébe került az euróval szemben, az árfolyam a 360-as szint alá is benézett.

Az erősebb forint közvetlenül olcsóbbá teszi a külföldről behozott áruk és alapanyagok beszerzését.

forrás

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Az Aldi bejelentette: a forinterősödés miatt szerdától jelentős árcsökkenés jön

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